Category Archives: internet marketing

Website Usability Analysis – A Website Owner’s Perspective

Although you might have designed an impressive website, it hardly matters if people do not use it. When you build a website, the last thing that you want to happen is that people can’t behave or use it the way you would like them to do. This factor is known as website usability. For example, if you want your visitors to buy a product or even subscribe to your newsletter via your website, but are not able to convince them … Continue reading

Optimized Business Website Design the First Step in Internet Marketing

An Optimized Website is the first step in Internet Marketing. The following opinion is probably highly debatable and may not even be a popular stand at that. I feel that the craze of Twittering is a waste of time in terms of ROI. As is many of the other forms of marketing that is not directly related to the Internet. Hopefully some of the dust has settled from that last paragraph! I personally subscribe to the philosophy of exerting 20% … Continue reading